The Vineyards Summer Luau

This is one of the very first pieces I designed that was not for school, and it remains one of my favorites. Every few months The Vineyards Restaurant {Weston, Missouri} holds a dinner with a special menu and wine pairings. I was simply given a theme or an ingredient and complete free rein to do whatever I liked. This was a very liberating and unique experience for a new designer fresh out of school.

The Summer Luau Menu is a full-color, tri-fold piece. The imagery is all tropical to evoke hot, Hawaiian nights. I always added informative content to the menus; in this instance, it was Hawaiian history and language, but it could be a quote, an interesting fact, anything to give the menu and the design another layer of depth.